Las Palmas Hires Strategic Marketing Staffer

This media release was distributed today by Gary & April Scarborough, owners/developers of Las Palmas, Ecuador. Feel free to contact me for more information.

Las Palmas Ecuador

LAS PALMAS ADDS STRATEGIC MARKETING STAFFER

FOR RELEASE: October 8, 2012

FOR MORE INFORMATION: Contact Gary Scarborough – gary@laspalmasecuador.com

PUERTO CAYO, MANABI, ECUADOR – Las Palmas developers Gary and April Scarborough formalized their targeted efforts to grow and expand Monday with the announcement of Steve Watkins as their new director of Marketing and Brand Development.

Watkins, 46, is a long-time communication and marketing veteran who specializes in brand development and new-media initiatives.

As a part of the Las Palmas team, Watkins will be responsible for brand development and consistency, social media and web management and all advertising initiatives in a campaign promoting the 38-lot Puerto Cayan community.

Gary said the decision to create a formalized structure for Las Palmas promotions is a strategic effort he expects to pay immediate returns. The timing is right to put the development before a global audience of interested expatriates, he said.

“April and I…

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